PPC · Paid Search · Performance Marketing
SEO Takes Months. Fast Track Takes 7 Days.
Search engine optimization works — but it can take six months to a year before it moves the needle. Paid search works this week. Fast Track is our PPC and Google Ads management program: we build the campaigns, track every lead, and optimize weekly to lower your cost per lead over time. Serving Irvine, Whittier, and all of Orange County, CA.
7 Days
Campaign live
Weekly
Optimization
$0
Lock-in contracts
100%
You own the ad account
Why Fast Track: Paid Search vs. SEO
Both belong in a serious marketing plan. They just work on very different clocks. If you need new clients this quarter, PPC is the lever. If you want compounding traffic that costs nothing per click, SEO is the investment. Most businesses should eventually run both — but start with the one that matches your timeline.
Fast Track — Paid Search
Results in Days, Not Quarters
- Live in 7 days from signing
- Top of the search results immediately
- You control the volume with budget
- Every click, call, and form is tracked
- Turn it up, down, or off any month
- Cost per lead drops as we optimize
Best when you need new clients now, are opening a location, launching a service line, or watching a competitor take your market share.
SEO — Organic Search
Compounding, But Slow to Start
- Typically 6–12 months to meaningful traffic
- Rankings build gradually over time
- No cost per click once you rank
- Traffic continues if you pause spending
- Vulnerable to algorithm updates
- Harder to scale on demand
Best as a long-term asset once your pipeline is stable. Many of our clients start with Fast Track and layer SEO in later.
How Fast Track Works
01
We Research Your Market
We analyze the businesses competing with you in Irvine, Whittier, and Orange County. We find the exact terms your clients search and what each click costs — then we set your budget. You are never asked to guess.
02
We Build and Launch
We write the ads, set up call and form tracking, and build a dedicated landing page on your domain. The Google Ads account is opened in your name, so you own it from day one. Live within 7 days of signing.
03
We Optimize Every Week
Every week we review what people actually searched, cut the terms that waste money, and adjust bids to lower your cost per lead. Every call and form is logged, tagged, and recorded — so you can hear your leads yourself.
Fast Track Pricing
Our PPC management fee is published below. You pay Google directly on your own card — so you see every dollar of ad spend, and the account stays yours even if you leave.
Starter
$2,500/mo
Same fee whether you spend $4,000 or $15,000.
Your customers are searching right now.
Our team builds the campaigns, reviews them every week, and screens every lead — so what reaches your front desk is someone ready to talk.
Ad spend, paid direct to Google
$4,000 – $15,000/mo
Your total: $6,500 – $17,500/mo
- 3 campaigns
- 2 service areas
- Dedicated landing page
- Weekly optimization
- You own the ad account
- Monthly performance report
- Quarterly 30-min review call
Built for: Construction and contracting, family law, immigration, estate planning, orthodontics, dental, LASIK, financial advisory, tax and accounting. Personal injury and mass tort start at Scale. Criminal defense quoted individually.
Best Performance
Scale
20% of ad spend
For budgets above $15,000. Minimum $3,000/mo.
Compete head-on. Take back market share.
At this budget the auction is won on execution — tighter keywords, faster testing, less wasted spend. We review it with you monthly so you always know where you stand.
Ad spend, paid direct to Google
$15,000+/mo
Your total: $18,000+/mo
- Everything in Starter
- Campaigns scoped to budget
- Multiple service areas
- Multiple landing pages
- Retargeting included
- Monthly performance report
- Monthly 30-min review call
Personal injury and mass tort start here. These are among the most competitive auctions on Google. Clicks cost far more than other practice areas, so budgets have to be larger — and every wasted click costs real money. That demands tighter keyword control, disciplined negative lists, and closer weekly attention than a standard campaign.
Month-to-month. No lock-in contracts. Questions? Talk to us →
Who Fast Track Is For
We manage PPC and Google Ads for six industries across Irvine, Whittier, Anaheim, Santa Ana, Huntington Beach, Garden Grove, Orange, Fullerton, and all surrounding Orange County cities. We also serve clients nationwide.
🏗️ Construction & Contractors
Roofing, remodeling, concrete, commercial build-outs. Reach homeowners and property managers comparing bids.
⚖️ Law Firms & Attorneys
Family law, immigration, estate planning, criminal defense, personal injury. Every missed call is a missed case.
🦷 Orthodontic & Dental
Braces, Invisalign, general and cosmetic dentistry. Reach the families searching in your area this week.
👁️ LASIK & Vision
Refractive surgery and elective vision care. High-consideration patients who compare before they call.
📈 Financial Advisors
RIAs, fiduciary advisors, and wealth managers. Reach high-net-worth prospects while they research.
📊 Tax & Accounting
CPA firms, bookkeeping, and tax planning. We run two accounting firms ourselves.
Fast Track FAQ
How fast can Google Ads actually bring in leads?
Your campaign goes live within 7 days of signing, and your ads start showing to searchers that same day. Unlike SEO, there is no waiting period for rankings to build. How quickly leads follow depends on your market, your budget, and how competitive your industry is.
How much does PPC management cost?
Our management fee is $2,500/mo for ad budgets between $4,000 and $15,000, or 20% of ad spend above that with a $3,000/mo minimum. Ad spend is separate and paid directly to Google on your own card.
Should I do PPC or SEO first?
If you need new clients this quarter, start with paid search. SEO typically takes six to twelve months to produce meaningful traffic. Many businesses run Fast Track first to fill the pipeline, then add SEO as a long-term asset once revenue is stable.
Who owns the Google Ads account?
You do. We open the account in your name and you keep it if you ever leave — along with all of its history and performance data. Many agencies keep the account on their own MCC, which means you start from zero if you change providers.
Am I locked into a contract?
No. Fast Track is month-to-month with no lock-in period and no cancellation fee.
What ad budget do I need to start?
$4,000/mo is our minimum ad spend. Below that, there is not enough click volume in most Orange County markets to gather the data needed to optimize a campaign properly. Personal injury and mass tort require considerably more.
Do you serve businesses outside Orange County?
Yes. We are based in Irvine and Whittier and know the Orange County market well, but we manage campaigns for clients nationwide.
Ready When You Are
Stop Waiting on SEO. Start This Week.
A 30-minute call. We look at your market, show you what your competitors are spending, and tell you what your budget can realistically do. If Google Ads is not the right move for you right now, we will say so.